Affinityworks Marketing and Customer Management Services


+44 (0)1721 730 240

About Affinityworks

Recognising the challenges that the field of Customer Marketing and Management can present, Affinityworks was established by Ross Macleod in 2001 to help organisations co-ordinate business skills and resources for profitable customer management. Drawing on working experience as well as research work in the customer relationship ( CRM ) management field, the core services offered by Affinityworks reflect their belief in realistic, viable solutions.

Ross MacleodRoss Macleod has over 16 years business development, marketing and line management experience, working at senior level for both plcs and private companies, including General Accident (now Aviva) and the Saga Group. He has researched, launched and successfully managed a broad range of financial and retail services from insurance to home shopping, giving him a broad insight into the characteristics of Marketing and Customer Management. Ross has provided 7 years' project and consultancy support to AXA Sun Life, Scottish Equitable, Standard Life, Dewar's, Whyte and Mackay, ScotAsh, The Environment Exchange and a variety of other organizations and public bodies. He also holds an MA and a Masters Degree in Business Administration from the University of Edinburgh Management School.

The organisation

Where an assignment requires additional support, Ross works with a team of trusted and experienced colleagues who have a track record of success, practical management skills and business qualifications. This group prides itself on responsiveness, courtesy download pc games and working in the best interests of our clients.